Griffin Drew this.

IMPOSSIBLE FOODS

As a plant-based meat company, Impossible wants to fight against the negative enviromental impact of the meat industry. That’s why we’re launching the world’s largest seed bombing campaign.

Impossibombs will be available via QR code on packaging as well as through an online store.

All good campaigns need a leaflet drop! Made of biodegradable seed paper, these notes will be dropped in locations looking a little sparse of foliage. 

Old army trucks will also be retrofitted as mobile food trucks. Spreading seed bombs and Impossible burgers to all.